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Stand Out Thinking
Business and life successes are in the "could be," not in the "what is." The result is that much of the work place, and the workforce as well, is operating with yesterday's approach even though today is different.
Customers and employees become bored. This causes employees to change jobs in the hope of finding more excitement and a way to significantly contribute. They look for organizations that commit to the largest experiences and impact in what they do because it's a lot more fun. And, if the organization could be ordinary or extraordinary, why not work and shop in a place that is extraordinary?
The key to Stand Out thinking is being different -- better. The goal is to know what others do and insist on doing something better. Don't try to fit in; separate yourself because in a crowded marketplace fitting in is failing.
As we are herded into similar thinking, much of our ability to stand out is challenged, diminished or eliminated. Over time we become great at doing what others did. We learn to be okay with blending in and fitting in. The good news is that we can relearn how to Stand Out.
This week, Promotional Consultant Today will focus on helping you get back in touch with your Stand Out abilities. Tomorrow we'll look at connecting with your creative side.
Source: Jay Forte is a performance speaker, consultant and founder of Humanetrics, LLC. He applies years of research, along with his training as a CPA, to help organizations maximize performance and profits through improved employee productivity, creative thinking and customer service. He is the author of Own It! Getting Your Employees to Think Like Owners. |